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Chumbaq

Chumbaq or MoEngage? An honest answer.

An enterprise customer engagement platform with AI-led personalisation. Here's where each one wins, including the rows where we lose.

Choose MoEngage if

  • You're an enterprise brand with a dedicated CRM team
  • You need AI-led personalisation and recommendations
  • You need a SOC 2 report and enterprise support contracts

Choose Chumbaq if

  • You want to start free, today, without a demo call
  • You want prices you can see before you talk to anyone
  • You want open source and the option to self-host

Feature by feature

Chumbaq compared with MoEngage
 ChumbaqMoEngage
Open sourceYesNo
Run it on your own serversYesNo
Prices on the websiteYesNo
Free planUp to 2,500 MAUNo
Sign up without a sales callYesNo
Push (iOS, Android, web)YesYes
In-app messagesSix native layoutsYes
EmailThrough your SES, Resend or BrevoYes
SMSThrough your TwilioYes
WhatsAppMeta, Twilio, Gupshup, InteraktYes
Multi-step journeysYes: wait, branch, send, exitYes
A/B tests with a control group, scored on salesYesYes
No-code in-app widgets and gamificationPartlyYes
AI featuresChumbaq's MCP server for AI assistants is in developmentNoYes
SOC 2 reportNoYes
Years of enterprise track recordNewYes

MoEngage details are from moengage.com as of November 2026. Spotted something out of date? Tell us and we'll fix it.

What changes when you switch

  • Start without a sales cycle

    Sign up, add three SDK calls, and send your first campaign the same week.

  • Read every line

    Chumbaq is open source, so you can see exactly what touches your users' data.

  • Prices on the page

    Know what you'll pay at 25,000 or 100,000 users before you commit.

Read the MoEngage migration guide

Chumbaq and MoEngage

Is Chumbaq as feature-rich as MoEngage?
No. MoEngage has years of enterprise features and AI tooling. Chumbaq covers the core loop (segments, journeys, five channels, A/B tests scored on sales) for teams that want it simple and open.

Bring your users back

Free up to 2,500 monthly active users. No card, no sales call.