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WhatsApp, where your users already are

Send approved template messages with images and quick-reply buttons through Meta's Cloud API, Twilio, Gupshup or Interakt, in the same journeys as your push and email.

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Sends throughMeta Cloud APITwilioGupshupInterakt

Trailhead

Business account

Your size is back 👟

Hi Priya, the Ridge 2 is back in 42. Want us to hold a pair for you?

18:02

Hold my pairSee other colours

Hold my pair

Trailhead is a sample app.

  • Bring your provider

    Meta's Cloud API directly, or Twilio, Gupshup or Interakt.

  • Approved templates

    Use your approved templates, filled in with each user's details.

  • Read receipts back

    Delivered, read and failed statuses come back to the campaign.

  • In every journey

    Follow a push with WhatsApp only for the people who didn't come back.

Rich messages, filled in for each user

Pick an approved template, map its variables to user traits, and Chumbaq fills it in for every person in the segment, with the image and buttons the template defines.

New WhatsApp campaign

Draft
AudienceCarts left this week2,184

Provider

Meta Cloud API

Template

back_in_stock, approved

{{1}}

first_name

{{2}}

size

Send a testSchedule

Sample campaign.

The nudge that gets read

In India and much of the world, WhatsApp is read when push is ignored. Put it in a journey after the push, and send it only when the push didn't bring them back.
TriggerAdded to cart
Wait1 hour
BranchBought since?

YES

ExitGoal reached

NO

PushYour cart is saved
Wait1 day
WhatsAppHold my pair?

Sample journey.

Delivered, read, and what it sold

Read receipts and the purchases that followed sit in the same report as every other channel, so you can see whether the WhatsApp step earned its cost.

Revenue by campaign

Last 30 days
  • Spring sale reminder Email$11,033.00

    187 sales

  • Welcome series In-app$7,614.00

    141 sales

  • Ridge boots restock Push$6,270.00

    104 sales

  • Back in stock WhatsApp$5,664.00

    96 sales

  • Order shipped SMS$1,902.00

    38 sales

Sample figures from Trailhead, a sample app.

WhatsApp, answered

Which WhatsApp providers can I use?
Meta's WhatsApp Cloud API directly, or Twilio, Gupshup or Interakt. You connect your own account and pay them directly.
Do I need approved templates?
Yes. WhatsApp requires approved templates for business-initiated messages. You approve them in your provider account and use them in Chumbaq.
Can users reply?
Quick-reply buttons from your template work. Chumbaq isn't a support inbox, so two-way conversations stay in your provider's tools.

Keep exploring

Bring your users back

Free up to 2,500 monthly active users. No card, no sales call.

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